In ICO presentation i always check some points. First of all, problem that project aims to solve, how important it is. Solutions of this problem or idea of the project: real or not, stages of realization, concept. In one word it calls - vision. Next really important point - team: background, professionalism, reputations, their hard  skills and how they communicate with audience.
Due to these reasons I choose Confideal and DMarket, as the best ICOs of November