So this is badically another fund raising platform just like kickico, fundyourself etc and the upcoming projects like crowdholding and starbase, i think there is already competition in this category of projects so you need to provide an out of box product to get attention.
Not quite, Neufund is different as they're building a platform that tokenises the equity of businesses, whether they're on-chain or off-chain. The ones you mention issue tokens but aren't as amibitious in terms of formalising the legal structure for tokenisation.