The pre-sale (Nov.6 to Nov.20) has different phases: first, a few days of advance for small investors to buy tokens; a second phase for funds to participate.
The small investors can buy tokens during the all period (if the tokens are available).
But the funds only start in the beginning of the next week.
More number of investors in AppCoins, better for the token usage in the future. Having a few funds as owners is not as interesting has having the tokens spread by a large community.