I dont know either, maybe it is some big whales with lot of coin that want to keep the price down at 2$ and once the website is live and referal machine on they will just skyroket the price by buying another huge stack at 2$.
Its simple, if you bought at $.80 cents and sold at $2 you still making money!!!
Or if you bought at $5-$9 dollars, then you still got a little money from selling at $2
But I believe this goes back to $.25
PEACE OUT!!!!!!!!!!!!!!