Thanks everyone. It is indeed Rootstock that I wanted to do more research on. I am very inclined for a utility token, not coin.
I have not implemented anything yet - finishing up the core programming of the websites (5 of them). All cannabis related (nothing like Paragon, and only like Potcoin in a sense except that my token will be used exclusively within the marketing cannabis infrastructure I am setting up). Once I hit (start the programming) the payment portions (gateways included), I will pay serious attention to coin vs token, bitcoin/Rootstock side-chain vs Etherium. And, I guess I will take a deeper look at Waves.
Again, thanks all.