I see that most of us are blaming media for blaming Islam. So the effect of the media is indisputable.
However all of us have our own intelligence and our own brains. And the year is almost 2018. I think people should have been evolved not to believe what media says and not to judge anyone by his/her beliefs and thoughts by now. But most of us still have a religious prejudice without noticing it.
So I think that is a result of the human nature. People love to blame you and say that their way is "truer".