Hi, the Potentiam music project is one of a kind. It is merging the principles of social media and music, creating a balanced blend. Where everyone on the music supply chain can benefit by collaborating together. It does not focus on just a part of the music industry, but it confronts the industry has a whole. The founders of Potentiam have worked in music management and also run a music discovery platform britznbeatz, so they are well too aware of how the business works. The purpose of Potentiam is to avert the major problems music creatives face i.e capital, exposure, and revenue distribution.