How many people actually participate in the ICO stage of new alts? It would appear the obvious answer is a lot, considering the amount of money they raise. But isn't better to wait for the first storm to pass and then jump on after all the hoopla?
I like to invest in ICOs because you usually get the most for your money. As the coin or token gets onto the market and more people know about it, it generally increases in value. This is just my preference, some people prefer to invest after the ICO and some people during the ICO.