The whole idea of PB is ridiculous...but not because the picks, or the research they allegedly do, but because trying to keep a "secret pick" in the internet era is completely a nonsense.
But the idea is not just for one day. It is that in 4 months he could talk like the coin that he has choose in November is worthing 5 times more now.
The same thing that he could say about All coins that he has choose until now.
Neo - 4USD today 36
Facton 2USD today 19
ETC 2.6 18
Ripple 19 today 24
OMG 1 today 8
Gas 9 today 23
Zencash 7 today 22