they are not better than any competitors at all. but i know what they will say:
"we are the biggest ICO out there. No other ICO has had as much success as us. May the HBC be with you. Our servers are totally great btw"
Why do you have such an attitude towards this project? They are announcing more and doing now more than most ICO projects on the market. At the moment. I think that you need to take a closer look at the project.
Not sure whether they are doing more than most ICO projects. There are very dedicated and ambitious projects out there which HomeBlockCoin lacks behind massively. Maybe they get their stuff sorted out in the end.