I always find it interesting that people want to refer to the outcome of applying a complex and nuanced term like "security" to some product as being "well known".
Aah too true, ethereal propaganda at its finest.They work well on management types as well:
"All your competitors use X because it's known to be more secure"
"You need to use Y because it is proven to be more efficient"
"Recent research has shown that Z has the best uptime"
For less technically savvy managers, consider replacing "secure" with "virus-proof", "efficient" with "virus-resistant" and "uptime" with "virus protection"
