One of the big features of Bitcoin is that it is cheaper than paying with credit cards. Of course currently the Bitcoin fees are very high since it needs scaling so its only cheaper right now if you're buying a couple hundred dollars or more worth of stuff.

Anyways, businesses have hidden the credit card fees from consumers by pricing them in to products and eating the fees. With Bitcoin though, the sender pays the fee. Even if the fee is a lot lower than credit card fees, you're still spending more when using Bitcoin because the the sender pays the fee. This needs to change since businesses already price in fees. I've never bought anything with Bitcoin, so maybe this is already done by newegg and overstock, etc, but do you think retailers will subtract the fee paid from the price of the item when buying with Bitcoin? Do retailers do this now? If this doesn't happen, even if fees go way back down, this would be a terrible user experience if you have to pay a fee on top of the cost of a product when compared to paying with credit card where the fee included in that same sale price.