BFL ASICs ROI gets shaky with a $60 bitcoin at 1,500,000,000 difficulty ... but I guess there's Europeans with 50c per kilowatt/hour power bills.
To any actual buyers, seriously, I mean SERIOUSLY complaining about AM's first round hardware pricing, I'd say it was probably a cheap lesson in impulse control, vs ending up on a murder charge or something. If you were oblivious at the time, some 90% of the bitcoin world were standing back, pointing, and laughing at you.