Good ICO must be mass target. if the vision of  ICO to lift the society life, it would be interested to be invest. but we can't decide by only one reason. we need some proof such whitepaper, roadmap, team member etc. if an ICO has good potential, it will giving you thousand percent profit than how much you invested in ICO. but, that's not easy to find good ICO. do some research to make sure whether it's good or not.