How did these new coins come about, there are so many. Are they owned by company? There are some with weird names. Are they all real or fake?
Those new coins are owned and managed by a group of developers who work together in respective projects. Such ICO coins are called tokens, once the token becomes available on exchanges, then we can call them coins, we can also trade them with ethereum. All these coins are ERC20 compatible and can be stored in myetherwallet.com addresses same as you keep ether