Thanks phantam and mvillar for the answers. That makes more sense now.
The people in the network are the ones that do the actual purchases and get some cashback after doing it. So all in all you get your items at a little discount. If you don't do a minimum of two purchases you are kicked out of the network. The front seats, get a cut of all the cashback of the network and are relived of the minimum purchase rule. So you buy it once and get money as long as the company is working.
Tell me if I got this right: the profits are split between all network members based on their proportional amount of tokens, and tokens are generated when a purchase is made from the app. So at some point, when all tokens are sold and the network is full, if one wants to get a into the network to get a discount, he has to buy some tokens from someone. If the income from the tokens is solid, one won't sell his tokens unless offered a good price for them. Wouldn't that mean that at some point the overall income for everyone will start decreasing as less and less people get into the network? I mean, if everyone in the network plans on making a purchase every now and then I guess it'll be fine. But if most people are there for the passive income, and won't make enough purchases, that would be a bit of a problem since there are no purchases from within the network, and only a small amount of new people get in the network. Am I missing something?
All tokens will be created now. You'll use the tokens to get premium seats or some additional cashback on top of what you receive from your network position.
People will signup freely and if they don't make the minimum purchases they get kicked out of the network so there's always enough purchase power. People wants to enter because thay also get cashback so they make its purchases at a discount.
The price of the tokens comes from the additional cashback you get and the ability to buy a tier1/tier2 seat.