...Whatever this is, it is going to be a lot bigger than ASICMINER.
I don't think ASICMINER has one of these: 24.576 TH/s, 6 Expansion Cases, 96 256 GH/s boards.

You're right, ASICMINER doesn't have a picture of a
Chenbro 4U Open-bay Compact Rackmount Chassis on a website. Primarily because:
1. ASICMINER doesn't have a website
2. ASICMINER doesn't sell Chenbro 4U Open-bay Compact Rackmount Chassis
I mean, let's be honest here. ASICMINER doesn't have a 24.576 TH miner, and neither do you. ASICMINER does, however, have a lot of 10 GH miners, which you don't.
Yes, let's be honest we are going to build these and when we do, how may of those 10 GH/s miners will it take to make 1 of these, the answer is 2,457 and these will use a lot less power to boot.