1) Announce BEFORE the sale that you have 100 units We did do this in the newsletter, not sure how this helps or not though, still would have the same amount of traffic.
2) Announce BEFORE the sale that you expect 2000 maniacs to try to log in If only we knew
3) Do not allow us to add to cart if there are none left (had us dancing when we saw them in the cart)  We are going to get with developers on this part, problem is when units are in limbo from credit card payments that have not yet been approved the screen still shows in stock, even though quantity on the backend is depleted, just a function of the cart we will fine tune[/color]
4) Limit to 1 per user We can consider this, even though we had hundreds of hate mail for limiting at all
5) Design some kind of lottery system for us poor country folk with dial up internet  This is actually an idea we can toss around, not sure how would function in practicality but is interesting