There is no single person on earth who haven't heard of bitcoin.
Everyone is talking about it, it's all over the news, everyone is buying it, price is dramatically increasing.
It's like gold rush back in 1848.
So why aren't we calling this bitcoin rush?
You know, in 20 years from now it would be funny to say - yeah, i bought/mined bitcoin during bitcoin rush back in 2017

Yeah, really the bitcoin fever is increasing day by day everywhere on the earth and by 20 years from now people will be very much casual about bitcoin and their related things. But it is sure that crypto will be more in power and it will be ruling the market in all the methods right from payment system , Gambling, banking, finance etc.