The CEO was announced in December before the IP hack (about a week), also a mention of upcoming ICO.

This must have changed its name to crowd sale.

If you read the white paper, i like the idea of the token buy back and burning.
Also advertising (much needed) and reserve funds.

Still looking at numbers, but the valuation seems a bit high to me.

I use Etherdelta almost every day (when it works), lately has had a few loading issues.

Definitely not a scam as it has been announced several times prior.

I guess Zack will take a bit of a back seat through the changes.