Having different opinions about any project is something good, but we should always respect each other. I see sether as good project if the team succeed to deliver it, now the amount raised 9110.37 ETH which's something great for them.
Yes we can belive that Sether will bring profit for everybody. You can see their business about blockchain industry, so amazing and have a good target of Social Network:
What businesses can do with SETHER ?- Customer Loyalty
- Customer Targeting and Guaranteed Promotions
- Marketing Campaigns
- Bounty Campaigns
- Transparent political support
- Incentivize good PR
- Proof of Action
- Develop applications
- ...and more
Yep, I already read those things that could businesses do with SETHER, but they need first to deliver a solid platform that can do those stuff efficiently and deal with problems that can happen on Ethereum Network.