We can't ignore the situation of the last 12 months where the fees have been a significant obstacle, especially for those who are new to this market. People investing with smaller amounts have a hard time looking at how a single fee of $10-$15 eats through their initial investment amount. For traders and others that are generating whatever form of income in Bitcoin it might not be that much of a problem, but if you start out with a $50-$100 investment, it's going to bother you. Priority nowadays is entirely based on the fees you include, so with some variables in mind, a lot transactions will not settle within 3-4 blocks. SegWit would be a tremendous help in this case, but adoption lacks unfortunately....