In my opinion, it is easier for an advertiser to work with partners himself than to use the services of some intermediaries. In this regard, I believe that such a service will not be in demand. At least, I will still refrain from investing.
Apparently, you are not familiar with the Internet marketing market at all. According to this scheme, they have been working for a long time, CPA-networks act as intermediaries. HOQU will be a CPA network, only it will be created on the basis of the blockchain.
I wonder why advertisers use the services of intermediaries, if it would be more convenient for them to work directly with partners?