Why is the price going down?
Doesn't the entire world want BTC, the money of the future?
Money that you cannot spend, or transfer to a friend, or experiment with, or really do anything with except HODL and make memes about future lambos. Lightning Network is coming any day now and then fees will be low and merchant adoption will sky rocket!
Except that LN doesn't even work in theory and even ignoring that it would still takes years to bootstrap an entirely new network because that's what LN is -- an independent network to bitcoin.