To be honest that shouldn't really count as a 'scam' because when Vitalik started coding ETH he was also an 'inexperienced' founder.He eventually paved the way for everybody right ? The entire point of the ICO is to raise money so they could hire developers and make the project into a working modal.Having said that,you might be true the said project founders could actually be promoting a 'pie-in-the-sky'.