Some data points to illustrate how HUGE the potential is for UTRUST. They will have the first movers advantage.
Worlds total retail Sales were about $23 trillion in 2017. Expected to reach over $27 trillion by 2020.
Total crypto market cap is around $800 billion expected to reach about $5 trillion by 2025 as per the World Bank. This would definitely be an understatement though.
Paypal had over $10 billion in revenues in 2017 and a current market cap of $80 billion.
EDIT: E commerce retail sales were around $2 trillion in 2017, expected to go over $4 trillion by 2020