KIN is good because it's backed up by famous chat kik. Because theres a good company behind it, no matter what it is used for - you have to understand flat way of thinking by majority of people that's how you get rich. Same is telegram lunches their ICO it will be pumped really hard.
I completely agree with you. You really don't have to have a good project for your tokens to rise in price, you just need good and famous partnerships and such for the publicity. A perfect example in my opinion would be TRX
. Welp, who am I kidding. People don't read whitepapers and do their research anyway, everything is based on hype.