This is actually a coin i also can recommend.
And the team is really good. You dont win awards if you aint suitable for the job.
https://www.prnewswire.com/news-releases/sxsw-announces-winners-for-2017-accelerator-pitch-event-300422663.html

Sony worked with AR 10 years ago, that time it was not ready for it. Now is the time for AR.

And it is run by a MIT alumni.
This coin together with prl and appcoin is in my speculation portfolio.