We don't do it for profit, that's why we conducted a crowd sale.
I know INS team doesn't get profit at all. But INS itself is not yet well known, therefore how do you convince someone to do it?
DEMONSTRATED DEMAND
INS Ecosystem received strong interest from some of the largest manufacturers in the world. 7 out of Top-20 FMCG manufacturers (and 100+ in total) confirmed their interest to join INS Ecosystem.
LARGE TARGET MARKET
INS Ecosystem addresses the largest global consumer retail market - the grocery industry. The grocery market, one of the largest consumer markets in the world, is forecast to reach $8.5 Trillion by 2020. It is reaching a digital tipping point, with much of its growth to come from online. Online grocery, being the target segment for INS, is expected to grow 3-fold from $100 Billion in 2015 to $300 Billion in 2020.
ATTRACTIVENESS FOR TOKEN HOLDERS
INS Ecosystem created 50,000,000 utility tokens that provide access to marketing-related services in a decentralized, token-based ecosystem. These tokens represent a unit of marketing reward for the network and serve as one of the payment methods. The bigger the network grows, the more utility in the token and the number of tokens are fixed (no inflation in the total supply). As the size of the network and transaction volumes within it grows, this will create huge demand for the tokens.