The simple way to end the civil war is to introduce cheap transactions fees as soon as possible.

The entire crypto market needs Bitcoin to do well.

If users can actually use Bitcoin (without feeling like they are getting ripped off) then all the other bs & forks becomes irrelevant.

If i was new and just bought my first amount of Bitcoin on localbitcoins.com then put it into purse.io to buy some discounted stuff from Amazon, then i would currently be buying at a higher price than Amazon (with fees added). It's messing everything up, this is just one example of how it's not working.

I don't want to have to change my Bitcoin for eth or limit my usage just so i can use it.

Cheap fees, so that it becomes functional again to new users is all that's required.