"A team of social media marketing trying to play with blockchain."

Ok, now THIS is something I could agree with 100%!!! But this is far away from the "scam". Definition of "scam" is way different than "group of people who are trying to do something which they know nothing about".
The thing you said is not applicable to ETN only however... I've been working for IT companies which were led by marketing team for this or that reason. I strongly disagree with this kind of work, but then again, all these companies are still operational nowadays and have decent amount of money and development team. I am surprised that they managed to go that far this way, but they did. For whichever reason in this world...

I personally don't care about their plans, mobile wallet, mobile miner, mobile paying or whatever they are "promising". If I would go that way, I would have 0% trust in all the projects since each and every one has something which just doesn't fit in my personal picture :) I am mostly just mining ETN because it is the easiest and most profitable with my current equipment. Before I started to mine it, I researched the team a little bit, checked out few links which I usually do before investing in any coin in any way and decided to give it a shot. I wasn't 100% confident in the project, neither I am still today, but unfortunately, that's the crypto world for you nowadays... Perfect platform for scamming and there's plenty of scammers who see the opportunity. If you fall on a scam, don't forget, it is your own fault! I did fall for one or two myself and I learned my lesson the harder way. This is not the reason to go around and bitch about it, especially since there's thousands of other people already doing it...

And again, don't forget who's fault is that transfers are failing, Electroneum's or someone else's!