You should add a link to your "too cool for school" page to an alternative page that works on all browsers.
This would give access to things like your faq and a description of what your service actually does. You could have screenshots of the page in action.
Many people aren't going to download Chrome just to see what your service is about.
In fact, how does your service work? You should give a description of how a trade proceeds.
That's for the feedback -- The landing page will be cross-browser in the upcoming deploy, so the 'too cool for school' page will be going away -- It was actually a really quick late-night capability test until we got the next round of functionality out.
With the new landing page in place, users should have a solid idea of what the service is all about and how it works.