What will happen if you fail to raise it?
Do you mean softcap of Token Sale?
If the ICO within the allotted time (can not change after the start) does not collect the softcap (which can not be changed after the start), ICO will be considered a failure. A smart contract will not transfer the collected money to the company and allow all ETH investors to take back the previously transferred amount from it.
Our company has the potential to develop existing business in the markets of Russia and the USA at its own funds. Our launched business allows us to develop the business of service for our customers.
If the Token Sale faill, the blockchain platform development will be delayed and will occur at the expense of private capital raised. In addition, we will be forced to extend the timeframe for build the measurement centers for footwear and clothing.