I think this is the first project I've seen for content creators and licence protection. There might be others out there. I'd like to know the advantage of this over existing and futuristic competition. Also, I don't really understand why projects are so keen on lotteries and contests versus simply giving out airdrops for mini tasks.
fine question! True, they are other projects focusing on the same issue- copyrights. But, as we understand it- they are just creating a content registering by hashing, so there will be no social network or content platform around it. We aim to be a social platform (like the platforms we all use today to upload our content to), and we do not focus just on images (but all digital creations). The main feature they provide called "Content as a Smart Contract" - it is the ability to transfer content license, and so are we.