Here's some free advice: Don't render giant blocks of text as an image. This is an embarrassingly amateur mistake, and it undermines your credibility. I haven't received an email from any company, large or small, in the past 3 years that has attempted to put the body text of their email as one big image. In your attempt to use some "alternative cool font", you created an announcement that is basically impossible to read on a mobile phone, and barely legible on a giant screen.

You should put a leash on your graphic designer, and keep him away from all text content. Let him go on making the pretty renderings and logos, but keep text as text.