While BTC and ETH need to figure out scaling issues, this is the time for Ripple to thrive, quick and cheap transactions. If they don't capitalize now, I don't see them having any edge as a centralized coin.
Not that it will ever happen, but who here would love to see Ripple's release a version as a stablecoin? Wouldn't bankers want the stability of 1:1 value with the US Dollar with the convenience of cryptocurrency?