In my work I work to schedules.  Ones that I create which are down to 1/12th of an hour.  If I were ActM-PR I would announce a weekly update at xhrs and stick to that come hell or high water.  Military style.

Even if there were no news to speak of, I would say so at xhrs.  I'd make a single post each week, with intermediary posts when required, and announce that I would not respond to subsequent posts at that time.

I would ensure that dividends were paid as regular as clockwork.  Military style.  All of which would come with an email, on time, every time, barring the death of a family pet.

I have no desire to take on such a role as I prefer the freedom of voicing opinion.  I have absolute faith in Streets 2.0 as I know he is the right man for the job.