Sure thing it does, social media is the most powerful thing we have invented in the 21th century. Massive channels of advertisement and at very cheap prices, people's choice is what brings most profits to companies and persons nowadays, becoming viral is what bring bitcoin to the value it has right now, and being pumped in social media is indeed a way to achieve it. Remember pump's n dumps by McAffee. Twitter was what made these possible, and I can continue the entire day...