So the real question is, if you don't want to pre-order, why are you pre-ordering? If someone wants to pre-order, why do you care what someone else wants to do?
How are you forced to pre-order from any company?
Why do you feel compelled to want to control others in what they are able and allowed to do?
Preordering is a choice, not a requirement. No one is required to preorder an ASIC.
I think he/she means well, and is trying to forewarn people from being stung by unscrupulous business practices...