Each user acts like an advertising platform, and their subscribers are their potential advertising audience. This way, the more subscribers one has, the more people will see the advertisement block. The reward a user receives is in direct proportion to the amount of subscribers they have. Users grow their audience and subsequently their rewards, through participating in various activities, communicating and submitting relevant content.

All processes, such as ad placing, targeting, calculations and others are fully automated and do not require any additional actions from the user.