I thought you were referring to something in the wall-of-text post you linked.

According to the sheet, at 10%, it would equate to ~0.01 BTC/share/year profit (not 1$ ), and that is excluding miner sales (which are important).
That means that going by current labcoin share price of 0.0025 BTC, it would see 400% APR on mining alone, which is fucking huge.

Anyway, I personally don't believe Labcoin will be able to hold and sustain 10% of the market, that is wishful thinking.
But it really doesn't need to do that to be a great company and a fantastic investment.