"See my procedure for verification that has failed many times due to users not doing the right thing is very user friendly because if you're intelligent you would have got it right and we only want technical people but we also want everyday users". If verification is so user friendly then why haven't we gotten more than ~250 Jumio attestations and why are there so many complaining about failure here and on Reddit?
Just 250 attestations? Where did you get that number? It is a dismally low figure and would indicate a failure in this method of distribution.
The air drop might be expensive, but it creates a buzz around the coin and definitely increases awareness.
I think you judge it too quickly. At the moment there is no real incentive to do the attestation, most people don't want to expose their ID for a few $. Once there is an interesting ICO on the platform that requires KYC to participate you can actually evaluate it. Perhaps Titan Coin will be it, perhaps not. Besides, as you can conclude from many posts here and on Reddit the process is far from streamlined and can be improved a lot to make it more user friendly.