You need to fist enroll or register in air drops. To give an idea about it; airdrops are small amount of coins or tokens given out to users for the purposes of saturating and introducing the market with the token. This is usually done by developers who would be starting up ICOs or in the middle of doing so. By doing airdrops, more people would have their coins in storage and come the time it gains value, there would be more transactions using their coins. However, be aware that many people have used scam sites to steal people's information to steal their holdings.