Atari have become a joke in the gaming industry in the few years since they emerged from Chapter 11 in 2013. You should check out Jim Sterling's 2015 video "The Great Atari Ransack" which poses the question "who knows what the next victim of the Great Atari Ransack will be?" The answer was RollerCoaster Tycoon which they have been pumping out one crap version after another for the last few years (RollerCoaster Tycoon 4 Mobile, RollerCoasterTycoon World, RollerCoaster Tycoon Touch) absolutely obliterating the value of their last remaining modern franchise and alienating it's fanbase. The only decent RCT entry was the port of the original two games by series creator Chris Sawyer and his partners at Origin8 which by all accounts he self funded and Atari merely got to publish because their license gives them exclusive publishing rights.

Then came Atari trying to chase the resurgence of mini consoles by announcing "Atari Box", a $250-$300 PC in a box which they intend to crowd fund. Then a couple of weeks back they started a new crowd funding campaign to create a Nintendo Switch version of RollerCoaster Tycoon because nobody there is likely aware how much they've utterly destroyed that franchise in recent years.

The coin may do well based upon nostalgia alone but I guarantee you the modern Atari won't do a thing with regards to any implementation of the coin, they're just in it to make a quick buck on brand name recognition, that's their entire business strategy these days.