It looks like a good idea, however I think that similar ICO projects were not successful so far. What has this ICO more interesting than others?
Well, projects like these need time. Something, where Friendz is ahead of the competition, is that it has already a working business with 200k users and 200+ top clients.
This really is going to be a huge project. So investors for this project shouldn't be impatient and should be in for a long haul. But I think it will be all worth it in the end.