Tony should burn the remaining coins the same way Nano (railblocks) dev did. Thus, resulted to exponential increase in price.
Burning coins is not good for future growth. It would be like saying this is the maximum of users we will ever have so we don't need more coins.
I believe distribution should not be entirely free. Deepoion is a good example of 'free' distribution where users have to actively show their engagement in the promotion of the coin to get their share.