Pretty sure you guys can come up with a better slogan.
"Yenten is made for reducing MEGA WASTE of electricity by ASIC on the earth."
Just off of reading that your slogan should do with our future on earth.
"Yenten - For the Future, by the future"
"Yenten - Saving the earth, one yenten at a time"
etc, your niche is saving the earth. USE THAT NICHE.