People will whine no matter what happens. But from any investment or business type of perspective this was the right move. An extension doesn't just mean more Ethereum, but also a potentially higher valuation considering that it went down drastically from its ATH of around $1300 USD. That's a huge difference that would pretty much double the impact of the marketing campaign in the future.
Facebook ICO ad ban was terrible timing too. I figured it would have a substantial impact on the campaign, but it seems to be doing well regardless.