Yet they are happy to support mega farms
Well they might not be happy with mega mines, but they wouldn't necessarily stop any individual from buying 110TH of product.
Problem with that is, 110TH/s of KNCminer gear pulls about 176kWatts, so I don't see you putting that in the garage, that means data center, aircon costs etc. to kill your profitability. However, I could see an individual with a couple of Jupiters in their garage, no aircon just an exhaust fan having a viable mining rig.
The irony is, KNCminer are clearly designing for the data center rack user, the least viable form of mining.
If they are designing for a data center rack user, they failed. I don't think that is the case (too narrow, too tall, external power). If they did design it for rack use, it would not make it unusable at home.
Personally, I hope they make the next version perfect for data centers because the sooner all of the big players bankrupt themselves trying to put these in a data center, the sooner the rest of us make a profit.