First of all, Newbie should learn basic terms about Bitcoin technology. Bitcoin never said to invest on Bitcoin, we people are investing into Bitcoin for good returns. There are many facts about Bitcoin but one of them is people who are holding Bitcoin will make more profit when compared to people who are trading in the market.
Bitcoin has a solid foundation in the market, but now there are lots of currencies that are also growing with significant milestones. It can be assumed that Bitcoin is in the first place in the market. The most reliable and most popular, they consider Bitcoin as a virtual king of money, and this is also the reason for people to invest in Bitcoin.